As many readers of this blog who asked to take part to their beta test, we have recently received a note from BankSimple. Their approach is really quite different from the average bank, as described in the interesting post A Little Note From BankSimple by Jim Marous.
If you are curious about the content of the email, you can read below the full note from BankSimple. As pointed out by Jim, the message is not coming from a general-purpose mailbox like newletter@banksimple.com or no-reply@banksimple.com but from a person (BankSimple’s creative Director).
Hello there,
Thank you for your interest in BankSimple! How have you been? We
have been replying to each invite request personally, but as you
can imagine, we’ve had a lot of requests. We want you to know
that we haven’t forgotten about you and we’re happy to have your
support as we reinvent the way banks serve their customers.We can’t wait to show you what we’ve been working on and get your
insight into how we can make it better.Note that we have not sent out any invitations yet. We will begin
opening up BankSimple for people to try this year, honoring
invite requests in the order they were received. We’ll be adding
new customers gradually to guarantee that BankSimple works well
for everyone.But until then, I’d love to hear your story. I want to hear from
you, personally, about what you want from a bank: your loves,
hates, quibbles, desires, hopes, and dreams regarding your
financial life. Your insight helps us build a better service.
You can also keep up with us by following us on Twitter at
@BankSimple or on our blog at http://www.banksimple.com/blog/Thanks again. Hope to hear from you soon!
Bill DeRouchey
Creative Director